Preparing Your eCommerce Catalog

Building an online store, aka eCommerce site, is a potentially huge endeavor. You’ll be faced with organizing your online catalog, choosing an eCommerce platform, and setting up a payment gateway. You’ll also want to consider your fulfillment and support system because things will go wrong and you will want to be prepared.

Organizing your catalog is the first step. You might have a small inventory of products and this will be easy to accomplish. You may have hundreds or thousands of products and you’ll need to work much harder to put the catalog together.

What you will need:

  • Product Number
  • Product Category
  • Product Title
  • Product Description
  • All Product Images
  • All Product Videos
  • Retail Price
  • Sale Price
  • Sale Start Date
  • Sale Ending Date

Your programmer will be able to import all this information into your ecommerce software.